When purchasing software online you expect the process to go something like this:

• Choose your software
• Add to cart
• Pay
• Download Software

nice and simple & stress free. Unfortunately some companies don’t get it – Tomtom I’m looking at you.

Yesterday I decided to purchase the Tomtom maps of Western Europe in preparation for our holiday next month, so I spent £60 (approx $120 US) on the map and nearly a day later I’m still waiting for it to be “delivered”.

The Tomtom  map purchase experience goes like this:

• Choose map
• Add to Cart
• Confirm your Tomtom account details
• Pay
• Get a screen that thanks you for your purchase and tells you that you will receive download instructions “shortly”
• Receive thank you email
• Receive invoice email
• Wait!

Now the thank you screen did say that if I waited more than 24hrs for the download details to get in touch, but frankly I think having to wait more than a few minutes is too long – if I’m buying a software download I want it now, not tomorrow. Come on Tomtom, sort it out.